Daily Archives: June 25, 2009

now, if this was a juicy tracksuit, i could support this plan

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new yorker sheena matheiken has vowed to wear the same outfit for 365 days. she started the uniform project last month as a plan to raise money for charity. you can donate to matheiken’s cause, the akanksha foundation here. the program benefits education programs for underprivileged children.

matheiken, above, plans on wearing the same black dress for the next year and chronicling her looks on her website while mixing it all up with different accessories each day.

though i could never do it (some days i want to rock a dress and some pumps, some days i want to wear a burlap sack), i’m totally behind this idea. it’s awesome that a) she’s doing something for charity in some capacity, and b) has the imagination to come up with a new way to rock a simple black dress for a whole year. after this year is over, sheena, can you come dress me?

UPDATE: note that you can (and should!) donate directly to akanksha through the uniform project website here.